Thursday
I have selected these two sites
Three potential
problems for visitors:
2. Did not find any social media sign to follow them or
their blogs. Just saw a Ford social but not anything like Facebook, Twitter
etc.
3. Make a payment is the most important option and it is
hard to find, it must be highlighted or found easily.
4. Also I believe their contact number should be displayed
on the top of the page somewhere as it is the first thing a customer will look
for. The contact us option is very small and at the bottom of the page . I feel at least one hot line number should be
somewhere close to the logo or on the top of the page.
What could be improved
on this website and why?
I feel some more color contrasts will make this site more
attractive. Displaying the hotline number will be easy for customers. Also a
small video by any celebrity about great features of Ford would add some value,
and a slide show of its best cars along with features would also increase its
marketability, because at first the customers will select a look and feature
and then they will go for further details like make, price, availability etc.
1.
Toyota has a really great site and it is
difficult to find any problem.Only
thing I can say that site is little sophisticated so people who are not that IT
savvy can face difficulties while exploring it.
2.
Here also I feel the customer service number or
email should get displayed somewhere prominently.
3.
One more thing I saw that once I was in the
owners page the page opens in another window and the logo does not take us back
to the main home page , because it becomes the logo for owner page, a little
confusing to use as mostly the logo
works to take us to the home page.
Choose two and
identify what they have done right.
I liked their sitemap, it helps a customer a lot to find out what they
are looking for.
Also like their home page short and not much scrolling to go to the
bottom of the page.
I
love their simplicity also.
It is really a great site,
specially I loved the feature of the slideshow in the home page. Also on the
top of the page we can enter our location for more specific results. All the
Toyota Social icons are easy to find. Their color scheme is awesome. Loved their photo gallery too.
How do design,
aesthetics and branding impact your reaction to the websites?
Both the sites are addressing all the above points, the sites
are made for the customers who wants to buy cars. When I said the customer
service hot line should get displayed very boldly then I think it should help
the branding image of the company to get some more loyal customers when they
feel the company is willing to serve more. Also the improvement in navigation
and color contrast will make the search easy and interesting. This way the
design will improve. Any social media site other than the company’s own social
site will also give the customers a comfort to trust them more. This will be
more appealing to the audience.
Monday
Add the url of two
websites you use or visit frequently.
Discuss:
- Why are they effective?
- What specific principles of good design do they include
and why?
- What makes you come back again?
- What could be improved?
http://www.weather.com/
I like to
visit the above site almost every day to check the weather. It gives us a very accurate forecast of
weather which helps us to be prepared for the worse condition, specially it helps
me a lot to dress up my daughter in the morning , either to give an umbrella
with her or not.
Color
contrast and different sizes of fonts makes the site very attractive. Breaking
news appears in red to draw our attention. The home page is using the concept
of Proximity by making small groups, for e.g. Video, Photos, Maps and
forecasts, winter storm central etc. The
fonts are readable and the site is easy to navigate.
The
information is based on accurate data and that brings me here every time. I can
give my own zip code as home and every time I go to this site I can see my city’s
weather on the top.
To me it
is a perfect site but still I can suggest a slide show of this week’s weather
can add more value to it.
http://www.ndtv.com/
I also
visit this site everyday as I am from India and my mom and other relatives live
there. It keeps me updated about India.
The site
is very simple and easy to navigate. The color scheme is very clean, white back
ground with lots of images (as a link) which provide color contrast.
Combination of big and small fonts is also eye catching. It has a beautiful
menu bar the color of which changes differently while navigating. For sub grouping
different sizes have been adopted , for e.g. Watch is having smaller boxes, Business , Tech and Cricket are
bigger again photos at the bottom are smaller, and it gives contrast to this
page.
Current
news, a live TV and the great design of the site brings me here.
Do not
know what needs to be improved.
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