Which
social media platforms seem geared towards personal use and which ones seem to
work better for business?
In
general the name “social media” implies that the sites are geared towards
personal use—that they exist for individuals only, rather than for businesses. Technically
Social
media is the collective of online communications channels dedicated to
community-based input, interaction, content-sharing and collaboration. Websites
and applications dedicated to forums , micro blogging,social networking,social bookmarking, social curation and wikis are among the different types of social media.
Nowadays
the most popular sites are:
Facebook,
Twitter, LinkedIn, Pinterest, Youtube,Google+, Flickr. There are some more like
Instagram, Slideshare, Tumblr etc. I am a big fan of Facebook for my personal use, to chat with my friends, share my
status, emotions, create a group and enjoy a private conversation and share
photos and videos as well. According to statistics from the Nielsen Group, Internet
users within the United States spend more time on Facebook than any other
website.
YouTube also mostly
used to share videos and movies. I use it to watch Indian (Asian) movies for
free, and the quality is really good.
Flickr is a great site
to upload photo or albums, it is easy to use.
So in my opinion the above three sites
are mostly being used for personal use but Facebook and Twitter both can be
used to promote a business as well. Let’s discuss about the platforms that work
better for business.
Facebook
is also used to promote a
business and it can be done at zero marketing cost, the owner of the company
can open a business page in Facebook, can provide the link of its website, add
some images and they keep posting about the company on a regular basis. It can
use the viral marketing concept by sharing the sites among friends and
requesting them to share with their friends and so on so forth.
Twitter is a free micro blogging service
that allows registered members to broadcast short posts called tweets. Twitter
members can broadcast tweets and follow other users' tweets by using multiple
platforms and devices. This way it is very helpful for any business.
LinkedIn is a social networking site designed
specifically for the business community. The goal of the site is to allow
registered members to establish and document networks of people they know and
trust professionally.
Pinterest is a social curation website for sharing and
categorizing images found online. Pinterest requires brief descriptions but the
main focus of the site is visual. Clicking on an image will take you to the
original source, so, for example, if you click on a picture of a pair of shoes,
you might be taken to a site where you can purchase them. An image of blueberry
pancakes might take you to the recipe; a picture of a whimsical birdhouse might
take you to the instructions. It is also mostly focus towards business use.
Be it personal or business oriented nowadays we
cannot live without the social media sites.
Week 1 Post 1
I would like to talk about the imaginary business for this class. It is the city bike renting company of San Diego. Please visit the website to get a feel of the business ;
Thanks
Hi Friends
I would like to talk about the imaginary business for this class. It is the city bike renting company of San Diego. Please visit the website to get a feel of the business ;
Thanks
Kalyani
Week 1 Introduction
I have selected this template because I liked the road in the picture which is leading us somewhere far far away...somehow I can compare our social media class with this picture, as if we are riding the bus CSIT155 and going to the world of social media where sky is the limit! Sounds poetic but I just loved this image.
I was also attracted by the following features of this template :
- Fixed back ground and the transparent scroll feature on top of it.
- Even if there are color every where the posts are on white background and readable.
- The simplicity and the natural color scheme of this template gives a fresh look to this blog.
So Our Journey Begins Now!!

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